Boca Raton, FL -
May 18, 2008 Lexington
International, LLC, a leader in
home-use laser hair loss treatments,
inaugurated the re-launch of their
new internet site, www.hairmax.com on
May 23, 2008. The new website
provides visitors with an exciting
fresh look at their Laser Comb,
expanded content and extensive
information on hair loss. This is
the first major revision to
Lexington’s website since their
milestone FDA clearance of the
HairMax LaserComb for the promotion
of hair growth in males with Androgentic
Alopecia.
Lexington
International expanded the website
which allows for inclusion of new
research information on mechanistic
studies. These studies are being
researched in the US and Europe.
Lexington has also expanded coverage
to new medical audiences such as
dermatologists and other health care
professionals. The site includes a
section labeled ‘Setting the Record
Straight’ which will post accurate
information in response to
inaccuracies from the many portals
that disseminate wrong information
from internet sources and other
media sites.
The overall goal of the
site is to use a scientific approach
to explain how the laser hair loss
treatment provided by the HairMax
LaserComb promotes hair regrowth for
male pattern baldness. This approach
helps educate the public on the
mechanism with regards to the
efficacy of the revolutionary
LaserComb.
The major theme
of the site, “Breakthrough in Hair
Growth, Hair Care and Hair Science”
acts as an ‘umbrella’ covering all
aspects of hair loss and laser hair
loss treatments including an
understanding of the emotional
aspects people experience as a
result of this condition. With this
in mind, the site attempts to guide
users towards a new source of hope.
Lexington supports this hope through
extensive clinical studies that
demonstrate the effectiveness of the
HairMax Laser Comb as a laser hair
loss treatment.
The newly
designed web site also features user
testimonials that highlight
successful results when using the
HairMax LaserComb as a laser hair
loss treatment. Lexington is now
making it easier than ever for
current users to share their success
stories through a convenient web
submission form. These testimonials
can be viewed in video, photo, or
audio formats. In addition, the site
has new tabs that simplify the
navigation page. It is now faster to
access important information on
subjects that have proved most
popular with the audience based on
analytical research.
The analytical
analysis of visitors’ preferences
using the site became the catalyst
behind the thorough re-design. The
new website facilitates a platform
for Lexington to grow their internet
presence in conjunction with the
ongoing business expansion.
“Now that the
redesigned state-of-the-art website
is in place, we will globalize this
powerful content, by translating it
into six languages for universal
appeal,” says David Michaels,
Managing Director of Lexington
International, LLC.
About
Lexington International, LLC
Based
in Boca Raton, FL, Lexington
International manufactures and
distributes the HairMax LaserComb to
89 countries and has provided hope
and satisfaction to tens of
thousands of customers seeking HairMax’s laser hair treatment,
since its introduction in 2001. The
HairMax is the first and only
medical device that is cleared by
the FDA to promote hair growth in
men suffering from androgenetic
alopecia. Grounded in over 20 years
of international research and
studies, the HairMax LaserComb is
recognized as the leader in emerging
technologies to treat hair loss.
Lexington is a proud member of the
Better Business Bureau, “Team
Florida”, and has received the
“Commercial and Export Achievement”
award from the US Department of
Commerce.
To insure quality and
customer satisfaction, Lexington
International, LLC is an ISO
certified company following GMP
(Good Manufacturing Practices).
Certification to ISO standards
assures customers that Lexington
International operates a Quality
Management System in accordance with
the International Standards
Organization. Lexington undergoes
regular audits to maintain
certification and the commitment to
quality.
Contact:
Lexington International, LLC
Attention: Media Relations
Stephanie Shapiro, 561-417-0200
ss@lasercomb.net
http://www.lasercomb.net
